Analytics

Server Side Tracking Implementation

Smarter tracking for smarter decisions. 📊

Get better data with server side tracking

Better data leads to smarter decisions 😎 Our specialist analytics team can implement server side tracking solutions for your marketing channels. Measure more, prove results and scale effectively. 

Tracking you can count on! Make more informed decisions based on improved data collection and scale smarter.

Let's measure your data...but BETTER

Improved data accuracy

Reduced data loss and improved attribution & accuracy.

Privacy compliance

Comply with policy & control the information collected and shared.

Bypass ad blockers

More comprehensive data collection as most ad blockers work client side.

Greater security

Reduce the risk of breaches, leaks and unauthorised access.

Take advantage of server side tracking

Don’t sweat it…server side tracking doesn’t have to be a nightmare or cause you any headaches! Here’s a selection of some of the things we can take care of:

🦊 Google Analytics 4

🦊 Google Ads

🦊 Meta Pixel

🦊 Meta Conversion API

🦊 LinkedIn Insight Tag

🦊 eCommerce Tracking

 

Trusted by...

Sally Wilkinson
Sally Wilkinson
Sales Director - Skyline Events
Vixen take care of our company PPC campaigns. We've found them really easy to work with, they share clear monthly reports and are available for a catch up whenever needed. More than anything they have improved our stats and cost per sale and we would highly recommend them.
Karen Howard
Karen Howard
Managing Director | The Retail Bulletin
We have been working with the Vixen Digital team for over a year now. They are creative, dedicated and have exceeded expectations with results and ideas. This is the first SEO agency in a decade that has actually delivered what they promised and then more!
Ross Davison
Ross Davison
Creative Director | Fable&Co.
Maggie & the team at Vixen Digital have played a crucial role in the continued growth & success of our business. We are fortunate to have had the opportunity to work together since 2020. We highly recommend Maggie & her team to anyone looking for expert digital marketing services.
Caroline Allen
Caroline Allen
CCO | Dressipi
Absolutely brilliant in supporting my marketing team in going from no SEO experience or exposure whatsoever to being able to grow and inbound pipeline. I would use them again and again.
Manitu Szerman
Manitu Szerman
CEO | Universal Language Solutions
Vixen Digital has provided our company with vital support, insight and consultancy across all our digital marketing platforms. I like how they manage expectations and don't over promise, which has been essential for our planning and budgeting.
Nick Lambert
Nick Lambert
Co-Founder | The Red Dog Company
Vixen have been looking after our digital marketing for almost two years now; during that time we have seen a significant growth in online sales, and a positive return on investment, so very pleased with the result.

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More Analytics resources..

Google Signals GA4
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Google Signals GA4: How to turn on

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The Google Analytics 4 (GA4) Logo – Explained

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How to create a GA4 property

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