PPC Agency Brighton
Brighton's sharpest ecommerce PPC agency.
Outfox the competition
Brighton-based paid media specialists running Google Ads, Shopping, Performance Max and Meta as one integrated strategy – not siloed campaigns. Built on data you can actually trust.
£85M+
Revenue Generated
50+
ecommerce brands
4.2x
Avg. ROAS
10+
Years in Brighton
5/5 (Google Reviews)
Recognition:
🏆 Digital Impact Awards Winner 2024
⭐️ Digital Excellence Finalist 2025
🎯 Dynamic Awards Finalist 2025
Brighton-based. Trusted by ecommerce brands nationwide
A PPC agency that thinks differently
We fix the data before we spend a penny. Then we build a strategy around your margins.
Most PPC agencies activate campaigns immediately. Vixen verifies your tracking, cleans your GA4, and builds a 12-week roadmap before a single pound of your budget goes live. No guesswork. No wasted spend.
Sound Familiar?
Your PPC is spending. But the revenue isn't following.
Every brand we take on in Brighton arrives with a version of the same problem. The campaigns are running, Google is taking the budget, but the return isn’t matching the potential. Usually it’s one of five things – and we find it in the first audit.
You’re optimising against broken conversion tracking. We fix this before touching a single campaign.
Feed structure, PMax architecture and bid strategy all need work before budget flows in the right direction.
Blended ROAS can hide a lot. We build reporting around your margins, not vanity metrics.
📉 Your agency reports clicks and impressions, not revenue
Monthly reports full of graphs that don’t answer the one question that matters: did we make more money?
PPC Services Brighton
Every paid channel. One integrated strategy.
We manage all ecommerce paid channels as one brain – not separate campaigns that don’t communicate with each other.
01
🛒
Google Shopping & Performance Max
The engine room of ecommerce PPC. Feed structure, bidding architecture, PMax asset groups and negative keyword strategy — built around your margins from day one.
— Google Shopping campaign setup & optimisation
— Performance Max architecture & asset groups
— Merchant Centre & feed optimisation
— Margin-aware bidding strategy
02
🔎
Google Ads - Paid Search
Search campaigns built around commercial intent and your actual business goals — not just keyword volume. We write ad copy that stops the scroll and converts.
— Search campaign structure & keyword strategy
— Ad copy & RSA optimisation
— Audience layering & bid adjustments
— Google Ads account audit
03
📱
Meta & Paid Social
Meta catalogue ads, prospecting and retargeting that converts — built around your ecommerce funnel, not just your follower count.
— Meta catalogue & Dynamic Product Ads
— Prospecting & retargeting campaigns
— TikTok Shop & Pinterest ads
— Creative direction & copy
How It Works
No guesswork. No going quiet.
A clear process from day one – so you always know what’s happening, what’s next, and what it’s driving.
Week 01–02
Audit & Tracking Verification
We audit your existing campaigns, verify GA4 ecommerce tracking, review feed quality and check conversion data accuracy. We won’t spend your budget until we trust the data.
Week 03–04
Strategy & 12-Week Roadmap
You get a clear 12-week plan, which channels, which campaigns, which audiences, and what we expect each to produce. No vague promises. Specific targets tied to your revenue goals.
Launch, Test & Optimise
Campaigns go live. We test continuously – ad copy, bidding, audiences, feed attributes. Every decision is documented and tied to revenue impact, not activity for its own sake.
Report & Scale
Plain English reporting. What worked, what didn’t, what’s next. When results are good, we scale. When they’re not, we fix it fast and tell you exactly what we’re doing and why.
Proven Results
Real brands. Real revenue.
We don’t talk in clicks and impressions. Here’s what the PPC work actually delivered.
client stories
Don't take our word for it
Real feedback from brands we’ve managed PPC for – in their words, not ours.
We’ve been using Vixen Digital for a few months now and have been SO pleased with the service. Initially, it was a big financial commitment for us, but as our ad revenue has grown (thanks to the amazing work the team have put in) so has our overall turnover. We couldn’t be happier. Very happy to recommend to others – and already have in fact!
Liz Barnes
Director | FreshWipes
4.2x
ROAS Achieved
Vixen is extremely experienced with digital marketing, especially with Google Adwords, and have been providing strategic advise to scale our account and significantly increase our conversions with a great ROI. We have been working together for over 5 years and really value our partnership. Vixen goes above and beyond to deliver outstanding results and I highly recommend them!
Kelly Pomeranc
Ecommerce & Marketing Manager | Galvan
The Vixen team are very knowledgeable, dynamic and efficient marketing experts to work with. I enjoy working with their people on SEO, Paid Social and more for our multi-million pound business. Highly recommended – they know their stuff!
Kate Wright
Communications Manager | Posturite
An amazing job creating and implementing our Google and Social advertising strategy. This is a diligent agency which genuinely cares and will always be transparent – we’re now beginning to see great results and we look forward to seeing more growth in the future.
Humayun Ahmad
Director | Kabode
Why Vixen
A Brighton PPC agency that measures everything by one number: your revenue.
We’re not a national agency with a Brighton postcode. We’re actually here and we’ve been running paid media campaigns for Brighton and UK-wide brands for over a decade. Senior strategists on every account, transparent reporting, and a genuine ecommerce specialism that most agencies only claim.
🏆 Google Partner agency
Certified across Google Ads, Shopping and Performance Max. Direct access to Google support when you need it.
🧠 Senior strategists on every account
No juniors handed your account after onboarding. The people you meet are the people who run your campaigns.
📊 Tracking verified before any spend
We fix GA4 and conversion tracking before a campaign goes live. Every pound is accountable from day one.
Multi-year relationships with Posturite, Galvan, FreshWipes and others. Retention is the honest measure of whether an agency delivers.
“Working with Vixen for over 5 years. They go above and beyond to deliver outstanding results.”
4.2x
ROAS Achieved
Kelly Pomeranc
Ecommerce & Marketing Manager | Galvan
The Team
You'll know exactly who's running your PPC.
Here are some of the senior paid media specialists on your account. No handoffs, no juniors, the people you meet are the people who run your campaigns.
Maggie Carroll
Founder & Head of Paid
10+ years in ecommerce marketing. Built and scaled campaigns for brands from £500 to £50k/month in ad spend.
Emina Demiri-Watson
Head of Digital Marketing
A decade in ecommerce search. Emina knows which terms convert before a penny of budget is spent.
Gabriel Schiffler
Paid Media Specialist
Paid media across Google and Meta. Builds campaigns around your margins, not just your budget — and never satisfied with last month’s results.
Iulia Andreea Clamba
Paid Media Specialist
Global ecommerce paid media across Google, Meta and programmatic. Iulia scales acquisition campaigns with ROI at the centre, never just activity.
🦊
Senior thinking stays senior. The people who shape your paid strategy are the ones who stay on your account – not just the ones in the pitch.
Who We Work With
We're selective. Because that's how it works.
We only take on brands we know we can grow.
That means being honest about fit from the start.
We're a great fit if you...
Sound like the kind of brand we want to work with.
✅ Have an established store or business with existing sales
✅ Are frustrated your PPC isn’t delivering the return it should
✅ Want reporting tied to revenue, not clicks and impressions
✅ Are ready to invest consistently for 3–6 months
We're not the right fit if you...
We’d rather be honest now than disappoint you later.
❌ Are pre-revenue and still validating your product
❌ Need guaranteed results within 30 days
❌ Are looking for the cheapest option available
❌ Want all channels activated from day one regardless of strategy
❌ Have no interest in fixing your tracking before spending budget
Investment
Transparent pricing. No hidden surprises.
We believe you should know what you’re investing before you get on a call. These are our starting points – most engagements are tailored to your specific goals and channel mix. Media spend (what goes directly to Google or Meta) sits on top of the management fee and stays in your control at all times.
Not sure which is right for you? Book a free 30-minute discovery call – no pitch, no pressure. We’ll tell you honestly what we think will move the needle for your business.
Common Questions
PPC Agency Brighton - what you need to know.
What does a PPC agency in Brighton do?
A PPC agency in Brighton plans, builds and manages paid advertising campaigns — typically Google Ads (Search, Shopping, Performance Max), Microsoft Ads and paid social (Meta, TikTok). A good agency doesn’t just run the campaigns; they fix your tracking first, build a strategy around your margins, and report on revenue — not just clicks and impressions.
How much does a PPC agency in Brighton charge?
Most Brighton PPC agencies charge between £500 and £3,000 per month in management fees, depending on the number of campaigns and channels managed. Vixen retainers start from £950/month for a single paid channel with an analytics foundation. Media spend — what you pay Google or Meta directly — sits on top of the agency fee and remains in your control at all times.
What is the difference between a PPC agency and a Google Ads agency?
A Google Ads agency specialises specifically in Google’s advertising platform — Search, Shopping, Performance Max, Display and YouTube. A PPC agency typically manages paid advertising across multiple platforms including Google, Microsoft Ads, Meta, TikTok and Pinterest. Vixen manages all ecommerce paid channels as one integrated strategy rather than separate campaigns that don’t communicate with each other.
How long does it take to see results from PPC?
PPC can deliver measurable results from the first month — it’s the fastest channel for driving revenue. That said, the first 4–8 weeks are typically a learning and optimisation phase where budgets are tested and bid strategies refined. Vixen sets up clean tracking before any campaign goes live, so you know exactly what’s working from day one rather than guessing.
Should I run PPC and SEO at the same time?
Yes, and they work better together than separately. PPC tells you which search terms convert before you invest in ranking organically for them. SEO builds the long-term traffic foundation that reduces your dependence on paid spend over time. Vixen runs both as one integrated strategy, which means every pound in paid also informs your organic growth. Learn more about our SEO service →
Related Services
PPC works harder when
every channel pulls together.
Related Services
Ecommerce SEO Agency
Data Foundation
Analytics & Tracking
Conversion
CRO & UX
Ready to find out what's holding your PPC back?
We’ll audit your current campaigns, show you what we’d do differently, and tell you honestly whether we’re the right fit. No charge, no obligation.
No pitch. No pressure. We’ll tell you honestly what will move the needle.