Our PPC account audit service aims to provide you with a fresh and in depth evaluation of your account. Our certified experts will meticulously analyse your account looking specifically for missed opportunities and room for improvements.
We use data and gap analysis methods to highlight opportunities and provide you with a visualised report of our findings. We also take the time to go through these findings with you to make sure that you are ready for the next steps in your PPC strategy.
What do we look for?
We cast our net far and wide and aim to cover the key elements of your account. We look for strengths, weaknesses, opportunities and threats. We focus on overall account structure, keywords, ad copies, ad extensions, quality score, bidding, devices, ad scheduling, locations, networks, attribution models, conversion tracking, dynamic search ads and other opportunities for growth.
What happens after?
We provide you with a visualised report of our findings. We organise the data so it becomes easy to understand and highlights the key action points. One of our experts will then guide you through your audit in a consultation arranged at your convenience. We will then work with you to plan out the next steps in your PPC strategy and help you determine your revised PPC goals.